Culture and resistance to change is a frequently overlooked factor that Managed Mobility suppliers often encounter and can make managed mobility intiatives more difficult than they need to be. Let’s face it: humans are resistant to change. Employees want to feel valued and often that means that they have a coolest new device. The problem with wireless, more so than any other corporate asset, is that the lines between personal and corporate use are blurring more each year. The "prosumerization" of mobile within the enterprise is a critical factor to consider when developing mobile policy for a client.